Capri Sun fans are reacting with shock to reports that the iconic juice brand may soon be transitioning from its beloved pouches to bottles. According to the Instagram account Snack-o-lator, Capri Sun is introducing new 12-ounce bottles in flavors like Fruit Punch, Strawberry Kiwi, and Pacific Cooler, targeting adult consumers. This announcement, made in advance of the National Association of Convenience Stores (NACS) trade show in October, suggests that Capri Sun will start reducing the number of pouches and move more toward bottles starting in 2025.
The news has sparked a wave of nostalgia and resistance from fans, many of whom fondly remember the fun—and sometimes frustration—of poking the plastic straw through the small hole in the pouch. Social media has been flooded with comments lamenting the potential loss of the iconic pouches. One user noted, “Simply won’t hit the same without the straw,” while another added, “The straw poking was 99.8 percent of the fun.”
Many believe that the unique experience of drinking from a Capri Sun pouch, including its specific taste associated with the pouch and straw, cannot be replicated in a bottle. One Twitter user dramatically stated, “I feel like it’s not an exaggeration to say this is one of the most shocking product changes in the history of food & beverage.”
While Capri Sun has yet to confirm whether the pouches will be entirely phased out, the move toward bottles seems inevitable. This shift has left fans nostalgic for the childhood experience of drinking from a Capri Sun pouch, with many expressing their reluctance to embrace the change.
